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  • Writer's pictureSloane Vosen


Hey y'all! I wanted to come on here and make a post you could refer back to for all my favorite Beauty Counter products. This post I am going to focus on all things makeup, but part two with skincare is coming! Let me start by saying I have super sensitive acne prone skin, so I try to stick with products that are clean and don't contain chemicals. Beauty Counter has all things skincare, body products, and makeup. I have been using Beauty Counter for over a year now and yes, their products are a bit pricey, but you are getting quality products that are completely free of chemicals, harsh ingredients, and will last you a long time. There is a promo code for new customers, use code "CLEANFORALL20". Enough talk, let me show you my favorites.


You can always shop Beauty Counter products through this link:


NUMBER ONE FAV: By far, my favorite is Counter+ Lotus Glow Cleansing Balm.

What is it? This cleansing balm is your all-in-one product. It can be used as a cleanser, hydration mask, and moisturizer. I love using it both day and night. I have really sensitive and especially dry skin in the winter, so this has been a lifesaver. It hydrates while cleansing and removes impurities without stripping away your skin's natural moisture. Bonus, it can be used on dry spots, rashes, and sunburns too. I have shared this product just about a million times on Instagram and convinced so many friends & family to try it, because it is truly that good.

How to use? Because this is a multi-tasking product there are a few ways it can be used. First, I use this to double cleanse, and remove makeup. I have also been using it every night as an overnight hydrating facial. If I'm applying face tanner, I will mix in my Isle of Paradise Drops with this cleansing balm. I also use it as a day-time moisturizer when my skin is looking dull & just about every winter I apply daily as a super hydrating moisturizer. I will also use the cleansing balm as a primer before makeup and it leaves the prettiest glow.

Why I love it? I saw results almost immediately after using this product, and that has never happened with anything, ever before. Every time I use this my skin is left with a glow, hydrated, and super smooth. This is a pricey product, however it can be used so many ways and will last you a lifetime. Alright that's it, I can seriously talk about this one for hours!!


Another favorite would have to be the Flawless in Five Set. You can totally purchase these products individually if you don't want/need them all, but buying them combined not only saves you money but also allows you to try everything together; they truly are amazing.

What's the hype? By purchasing these items in the Flawless in Five value set, you are getting a bundled deal for $130. Within the set, you get to choose the shades and have a choice between a few products. The set gives you a choice of foundation vs tinted moisturizer; brow gel vs a brow pencil; a mascara; choice of blush shade, and beyond gloss lip gloss.

Why I love it? This is a great deal and a perfect way to try out the Beauty Counter makeup products in unison.


FAV: Dew Skin Tinted Moisturizer. Shade: Medium (I also have Light for the winter or no spray tan days).

What's the hype? This sheer-coverage tinted moisturizer helps even your skin tone as it protects against sun’s damaging rays with SPF 20 mineral sunscreen. The formula features a blend of black currant seed oil, peony root extract, and vitamin C to help brighten while leaving skin looking radiant. With continued use, skin will feel firmer and look more luminous.

Why I love it? I am very picky about how makeup feels on my face, I don't want to feel cakey or sticky. This tinted moisturizer is very lightweight and you can build the coverage. Bonus, it has SPF! The finish on this is also really pretty, it has a natural dewy, glowy look to it. Definitely one of the best tinted moisturizers I have found, I have gone through multiple bottles. This is also a great option for beach makeup if you want a little bit of coverage but still need the SPF.


FAV: Skin Twin Featherweight Foundation. Shade: 340, 410. 340 is more of a medium, my true skin tone, but I use 410 as a darker color (spray tan) or in areas I want a bit more color almost like a contour. Either way, I always mix with either the BC tinted moisturizer or anything foundation of some sort.

What is it? Breathable, buildable foundation coverage with hyaluronic acid to visibly plump the skin. With 18 buildable shades, this weightless, long-wearing, natural-looking foundation feels like a second skin. The skin-loving formula delivers all-day hydration while a potent dose of hyaluronic acid lends a visibly plumped, even appearance from first use—and smoother, healthier-looking skin with each application.

What's the hype? Second-skin wear: blends seamlessly into skin for a weightless, breathable, natural finish. Lasting coverage: provides buildable light-to-medium coverage that lasts all day via color-true hydrophobic pigments. Skin-care benefits: a potent dose of hyaluronic acid visibly plumps and smooths skin immediately and helps to minimize appearance of fine lines over time. For all my fellow sensitive skin friends, this foundation is fragrance free.

Why I love it? This is one of the only foundations I have tried and actually loved. I hate anything cakey looking or feeling so this lightweight formula is ideal. I also regularly mix one pump of this foundation with one pump of the tinted moisturizer to create the perfect color match, as well as more of a medium coverage.


FAV: Satin Powder Blush. Shade: Nectar.

What is it? The satin powder blush is a lightweight, buildable powder blush.

What's the hype? This blush is triple-milled to a precise, silky-smooth consistency and formulated with Butterpowder—an ingredient that boosts pigment and wear—so it lays down evenly and blends seamlessly.

Why I love it? This blush has a natural looking shade with a pop of color. The color is very buildable. For your cheeks, I've always been a huge fan of blush. I think the coloring of blush does wonders for a makeup look, making you look more alive and sun kissed. I apply my blush to the apples of my cheeks and the bridge and tip of my nose. I love this particular Satin Powder Blush, because it has a matte finish which complements the dewy look of the tinted moisturizer, super natural looking too.


FAV: Beyond Gloss Lip Gloss. I have about 101 of these in all different shades, you really cannot go wrong with any of them. If I had to pick one it would definitely be the clear shimmer.

What is it? Use teardrop applicator to swipe gloss onto lips as desired for comfortable, high-impact shine. Can be worn alone or layered over anything!

What's the hype? This gloss delivers high-impact shine and conditioning lip benefits, while taking transparency to the next level with ingredients that care for your lips. Formulated with a blend of waxes to lock in moisture (with no stickiness), this gloss delivers cushiony color and a sophisticated scent thanks to responsibly sourced vanilla. The shine is truly like no other.

Why I love it? Okay I am OBSESSED with this Beyond Gloss Lip Gloss!! I cannot stop using it daily. To start, it smells so yummy, like amazing. Also, the formula of this gloss is the absolute best. I have never tried a lip gloss that is so hydrating, but has that high intensity shine at the same time. I am super picky about glosses, because I have dry lips but this one is conditioning and definitely doesn't dry you out. I got the clear color to layer over lipstick, but you couldn't go wrong with any color; the formula is just that good.


What is it? A smooth and translucent finishing powder that blends invisibly to set makeup and absorb shine for a natural, even finish and no white residue. Apply with The Better Blender or a powder brush over foundation or tinted moisturizer. Lightly cover face for a smooth, translucent matte finish.

What's the hype? This loose powder just does it all: smooth, translucent finishing powder, sets makeup, and absorbs shine. Also, it is a natural, even finish with no residue.

Why I love it? The littlest amount of this powder goes the longest way, seriously this will last you forever. This powder works amazingly to set makeup and absorb shine. I always make sure to focus on my T-zone when applying.


FAV: Sheer Genius Conditioning Lipstick (Award winning)! Shade: Pearl: Clear With Soft Shimmer.

What is it? A creamy, buildable lipstick with the nourishing benefits of a balm. The ultimate everyday lipstick, Sheer Genius Conditioning Lipstick delivers a sheer wash of color and light-catching sheen.

What's the hype? A blend of botanical waxes and sustainably derived jojoba esters gives this formula a luxe yet weightless feel while conditioning lips. Responsibly sourced, certified organic vanilla gives this smart formula its sweet scent.

Why I love it? This lipstick is so unique. I would say it's more of a mix between a balm and a lipstick, especially the clear color. It looks amazing with the beyond gloss for a soft, hydrated shine. As well, the color payoff is definitely buildable. Also, the packaging on this lipstick is so amazing. The lid is magnetic to the stick, so cool!


FAV: The Jellies Duos in shade sorbet and peppermint.

What's the hype? These high-shine, sheer, cushiony lip glosses pack an irresistible punch (without a sticky finish). Indulge in a scoop of Sorbet and keep it fresh with a rush of Peppermint—both shades give lips a soft shimmer that’s undeniably eye-catching and universally flattering. Ideal for makeup lovers everywhere, the perfectly pocket-sized tubes are game to go wherever you do.

Why I love it? These jellies are so incredibly handy. They are small little tubes, the perfect size with a big punch of shine. The formula reminds me a lot of the beyond gloss as well. I always have these on hand for some extra shine or to moisturize.


FAV: Lid Glow Cream Shadow in shade Gleam - Brightening White Gold.

What is it? These cream shadows have a glowy, buildable color. The instantly illuminating shades are made to glow how you want to—easily going from a sheer wash of color to a seriously smokey look—in hues that complement a variety of skin tones. Bonus: the weightless, crease-free formula is infused with safer, soothing ingredients designed to care for eyelids.

What's the hype? Beautiful payoff and buildable color: glowy, never glittery color that instantly illuminates eyes and won’t crease with wear. Lid-loving ingredients: cooling cucumber and calming chamomile help soothe and hydrate, while coconut oil and shea butter nourish delicate eyelids. Easy on the eyes: The double-duty doe foot applicator (and your fingers) are the only tools you need. Apply anywhere and everywhere for a quick wash of color, a seriously smokey look, or even subtle liner.

Why I love it? These are one of the newer Beauty Counter products I've tried, but I am loving. This shade in particular is more-so on the sheer side, but I think they can be buildable or a great options for a subtle glitter look.


FAV: Brilliant Brow Gel. Shade: Invisible and medium.

What is it? Groom your brows and get a natural tint with our light-hold formula made with conditioning plant-based waxes and butters. Flake-proof, foolproof, and easy to use, a tapered applicator allows for precision, while our buildable formula coats hairs for the appearance of thicker, fuller, natural-looking brows.

Why I love it? It is a light gel hold, nothing crazy intense. I love the invisible color for an everyday styled look even without makeup. Just works to brush through brows and create some shape.


What is it? This is a beauty blender that blends, buffs, and builds. BUILD with the flat surface for flexible light-to-medium foundation coverage. BLEND with the precision tip for targeted concealer application. BUFF with the rounded edge for diffusing and reducing shine with loose powder.

How to use it? I cannot do my makeup without this beauty blender, it is my favorite. Before I do my makeup I will run the blender under the sink ensuring to squeeze it out under the water then again wringing it out after. The blender should be damp, but there should not be any water dripping out of it. Once it is damp, I just use it to apply makeup as usual.

Why do I love it? This beauty blender is different from others on the market, because it is crafted with a super soft and fluffy, latex-free material for easy application and a seamless, second-skin feel. Another thing I like to note here is that this beauty blender does not contain any colorants or fragrances like some other options on the market.


What is it? The Illumining Cream Highlighters come in three shades. I have the Rose Glow and Pearl Glow shades. These highlighters are sheer, blendable, and buildable.

How to use it? With the shade Pearl Glow, I use the Illumining Cream Highlighter to highlight my face. They are super easy to blend using the warmth of your fingers or your beauty blender of choice. I also love using the Rose Glow shade over the bridge and tip of my nose for a sun kissed glow.

Why do I love it? These are the perfect addition to any makeup look, natural or full face, to achieve that natural glow without looking like a glitter bomb. Also, I love the convenience of this product, super easy to keep in your purse to touch up or apply on the go.


Beauty Counter Items I want to try:


What shades do you wear? All my shade names below to easily refer back to this post.

Skin Twin Featherweight Foundation in shade 340 or shade 410.

Sheer Genius Conditioning Lipstick in shade Pearl: Clear With Soft Shimmer.

The Jellies Duos in shade sorbet and peppermint.

Lid Glow Cream Shadow in shade Gleam - Brightening White Gold.


There is a clear correlation between what you eat and how you feel, look, etc. Well, wouldn't the same apply to the products you use? When I switched over to eating healthier, I thought it only made sense to do the same with the products I use. I really, really, try to use products on my skin, hair, body that are natural, clean, free of chemicals and harsh ingredients. Beauty Counter does all that + more, so if you are looking to find better products, definitely check em out!


Thank you so much for following along! As always, PLEASE shop my links and make sure to follow me in the app. The app is the easiest way to view exclusive content and instantly shop my looks and products. Viewing my site through a desktop is also the easiest way to view content. Also, check out my Amazon Storefront.




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